So many make-up companies are being much more inclusive and going deeper into their shade ranges for foundations. Today, we're gonna put three to the test. Kat Von D, Huda Beauty, and Fenty Beauty. So let start. [SOUND] [MUSIC] As a woman of color, finding the right foundation for my skin is always tricky. So what do you think is the main The key, and the main secrets of doing that. Just about all women of color have multiple tones in their face. Most people are trying to achieve this look that you naturally have. So in the middle of your face Im gonna use a brighter color, and on the outside im gonna use a deeper color. So you would call this Kat Von D foundation full coverage. This is definitely full coverage. A cheek contour, so I'll go back in with the light color. And right under your cheekbone line, I'll just run that light in again, just right there. I do use two setting powders, again. With that said, I love the Kat Von D, it's beautiful on you. Love it. [MUSIC] I would say the first thing I notice about this, is it definitely has fantastic coverage. It feels a little wetter than the Kat Von D. Which I think is nice if you maybe want to go a little slower with your face and you want to be able to move it around longer. So if you want a creamier finish. Mm-hm. And still pretty great coverage. This one might be your go to. Because it is a slightly wetter foundation, I will do a little nose contour with it. I would prefer always to contour something a little dryer. Of course, if you're just trying to do every day, get myself together moment, it definitely works. And that's it. It's really pretty. I mean the color match is flawless. Thank you Rihanna. [LAUGH] He killed it. She killed it. It is a more shear formule. I think if you like a natural every day look, this is the great option. So I'm gonna try the matchstick so the one thing I will notice is right away we have bettern coverage. And I like the matchsticks coz they're easy when you draw them Put them on. And they're magnetic. Totally. So if you have two sticks, so stick together, you can throw them in your bag. So even though this is a heavier coverage than the foundation, it's still a lighter coverage than either of the other two foundations. But really beautiful. I think a great everyday choice. Because there's so many colors. There's actually a shade I think is maybe dark enough to contour. I'm just so happy right now to see these shades, because, as you know, I've been a beauty editor for quite some time, and it's really challening, it has been, to find the right foundation shades. It's telling about a brand, it's like how important [CROSSTALK] And women of color too use. So I think it's really important to speak to the diversity. [MUSIC] Okay, so what's our verdict? [MUSIC] [MUSIC]
When Rihanna launched Fenty Beauty and its 40 shade foundation range last year, it was the inclusive collection the world had been calling for.
Now, more and more brands are listening, finally increasing the range of foundation shades they offer so that there are options that cater to skin tones that weren't always represented in the makeup aisles. Yet it can still be tough for dark and deep-toned women to find a shade that's their perfect match.
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InStyle beauty editor-at-large Kahlana Barfield Brown has experienced the struggle firsthand throughout her years in the industry. That's why, along with celebrity makeup artist Joanna Simkin, she's putting three foundations to the test.
Along with Fenty's Pro Filt'r Soft Matte Longwear Foundation ($34; sephora.com) and Match Stix Matte Skinstick ($25; sephora.com), Barfield Brown and Simkin try out Huda Beauty's #FauxFilter Foundation ($40; sephora.com) and Kat Von D's Lock-It Foundation ($35; sephora.com). These two brands that have also always been inclusive with their makeup shades.
Watch the video above to find out which foundation is best for the coverage level you're after. Plus, get Simkin's tips on how to pick the right foundation shade for dark skin tones.